Brand Name vs. Generic: How to Ask Your Doctor for a Cheaper Prescription

Your doctor prescribes a medication, but when you get to the pharmacy counter, the price is $300. You are too embarrassed to say no, so you pay it—or worse, you leave without the medicine. Doctors often don't know the price of what they prescribe. Here are the three magic scripts to help you switch to a cheaper generic or a "therapeutic alternative" that works just as well for a fraction of the cost.









